Journeymen Asheville

A local nonprofit empowering teen boys

Project + Program Management | Social + Email Marketing | Fundraising


Overview

  • Created and distributed program materials, including flyers and emails
  • Facilitating communication and collaboration among program team members
  • Managing project management system to facilitate progress
  • Strategizing to increase awareness, donations, and participation
  • Managing program schedules and timelines, adjusting as necessary to meet changing priorities

Social Media Marketing

  • Created a LinkedIn page
  • Optimized Facebook page (logo, details, & connected IG)
  • Instagram: New Story & Archive
  • Created a social media content plan
  • Created social media content to share what the organization does while keeping it within their branding, which was not previously well adhered to

Email Marketing

  • Created a new email newsletter template in Mailchimp
  • Updated copywriting verbiage
  • Created multiple newsletters and email blasts for updates (especially after Hurricane Helene)

Work Samples: See the Before & After of their original template. Then optimized again (& again) – see the initial update here and final update here!

Fundraising

  • Optimized and updated donor database and campaigns
  • Researched grant opportunities
  • Proposed new ways of raising funds
  • Created and promoting an Amazon Wish List

Business Cards

Designed & Printed


See more Nonprofit projects

Project Types: Content Creation, Graphic Designs & Print Materials, Newsletters, Social Media, Website Design, & Videos
Tags: Admin, Business Cards, Communications, Copywriting, Emails, Facebook, Flyers, Fundraising, Instagram, Services