Social Media + Graphic Designs + Website Design + Advertising + Printing + Events + Communications + Philanthropy
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• Social Media Management
— Content Creation & Graphic Designs (Social Media, Display Ads, Videos)
— Paid Promotions (Local targeted display & mobile ads)
— Photography of locations & staff
— Animated Content

• Graphic Designs
— Social Media Posts & Animations
— Branded Items: Nail Files, Stress Balls, & Sunglasses
— Digital Paid Display Ads – Mobile/Geotargeted & offer displayed in 24HR Fitness
— Office Signs & Certificates: Hygiene Report Cards in English & Spanish, Kids Cavity Free Club Info Sign & Certificates, New Patient Welcome, and informational office signs.
— Created 2 Holiday Logos for Thanksgiving & the winter holiday season

• Website Design, Revisions, and Management
— Suggested & implemented edits to improve functionality and user experience throughout both of their websites
— Maintained up to date staff photos, office contact information, and various form links while changing dental software
— Facilitated edits for their first site through “SmileSavvy” that was not edit friendly, each request was a support ticket
— I helped update their new website! Their ad publishers sold them an overpriced theme and ported the site to the WordPress.org platform. They used a lot of generic filler text and content I went through and began to edit, though I wasn’t able to fix it all during my time with ToothZone. I made a fun Kids page but that was somehow deleted.

• Advertising
— Created campaign display ads
— Collaborated with a publishing company for targeted local ads, and deliberated over best targeting methods
— Created a Spotify ad campaign with a script and voice actor options

• Professional Printing
— Coordinated team shirt purchase with local printer
— Ordered round & custom cut clear stickers from an online but local printer
— Laminated welcome signs for new patients on the kid side – staff writes new kids names each day instead of printing a sheet of paper everyday.

• Updated office information & decor in both locations
— Created Custom Office Signs; Coffee/Tea, Parents need to stay for duration of visit, etc.
— Rearranged a front area seating for a more open floor plan, which was positively received by staff and patients alike.
— Maintained community boards, each with a fill-in event calendar for locals to share their events.

• Created Monthly Art Contests for kid patients to win gift baskets
— December 2019’s “Let it Snow, Man” let kids create their own snow friend character.
— November 2019’s Thanksgiving themed craft had kids trace their hand, decorated it into a turkey, and wrote what they were thankful for on each turkey feather finger.
— Purchased supplies and wrote purchase orders for their financial department.

• Local Annual Event Booth Preparations – sign creation, raffle ticket creation +prize, staff coordination, & more
— Fort Collins’ Peach Festival & Loveland’s Cherry Pie Festival

• Also helped their sister office in Loveland, CO – Lakeside Pediatric Dentistry
— Social Media Posts & Facebook Page Maintenance
— Website Edits & Google Maps / Business Listing Management
— Craft Boards and other tasks as needed

• Managed key marketing communications including coordinated collaborations with local causes.
—Realities for Children: Participated in their Back to School Supply Drive and posted on Instagram. Purchased tickets to fundraisers and events for various team members including Dentists & Admins.
—Boys & Girls Clubs of Larimer: Attended a location opening for networking, gathering of documents, and for a tour.

Social Media

Highlights below – Branded creative social posts I made for them using their yellow and black color scheme to create recognizable content for their followers consisting of current and potential patients.

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Keywords: Communications, Content Creation, Design / Editing, Event Coordination, Graphic Designs, Logos, Interior Design, Paid Promotions, Photography, Professional Printing, Social Media, Video Editing, Website Management